q Template designed and used on every slide
q Contrasting colors chosen
q No more than 25 words on any slide
q Sans-Serif font used
q No full sentences
q Legibility:
o Contrast
o Margins
o Font
o Size
o Placement
q Continuity
o Layout
o Colors
o Focal Point
o Balance
q Professional Appearance:
o No animation
o Slide transitions – one style maximum
o No Fill Effects (gradient, word art, fills)
o No more than one or two “features”
Structure: Intro, Hook, Details, Conclusion, Insight